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Search Engine Optimisation
SEO is an acronym for "search engine optimization" or "search engine optimizer." Deciding to hire an SEO is a big decision that can potentially improve your site and raise its profile.
Website optimisation SEO requires a good deal of web design knowledge and experience. 52 Web design offers these skills to all website owners whether the website was deigned by us or not. Please use our Contact Us form to send us your enquiry.
SEO (Search Engine Optimisation)
If you're thinking about hiring an SEO, the earlier the better. A great time to hire is when you're considering a site redesign, or planning to launch a new site. That way, you and your SEO can ensure that your site is designed to be search engine-friendly from the bottom up. However, a good SEO can also help improve an existing site.
SEO
Search Engine Optimisation
52 Web Design provides useful services for website owners, including:
•Review of your site content and structure
•Technical advice on website development
•Content development
•Keyword research
•SEO Reports for your website
SEO
On and Off Page
On page SEO is process of modifying and optimising content of your website to better position your website in Search Engine ranking results. On site SEO includes the text, images and links on your website. Any change made to your website is considered as on page optimisation.
Off page SEO is process increasing activity on the Internet to raise your website link popularity with link building, page rank, blog commenting and social media.
SEO
Keywords and Metatags
Because the keywords meta tag was so often abused, many years ago Google began disregarding the keywords meta tag.
Google does however support several other meta tags. For example, it uses the "description" meta tag as the text for search results snippets.
Keywords although not used for page ranking are still used for SEO to optimise websites for particular search phrases and content.
SEO
Website Submission
When When setting up a website, you will need to let search engines know about it, this is called website submission.
Submission allows search engines to start including your website in their search results.
Submitting websites can take time - especially if you are including niche engines in addition to the main, more popular, services.
Some, like Yahoo!, offer paid directory submissions, which can increase your visibility in their index.
While this can get you into the index quickly, it can affect your reputation with certain users, who prefer to trust the natural or organic search engine rankings over paid index inclusion.
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